All posts by: Ronell

Let’s be honest: You’ve asked yourself this question, “What is quality content?” Quality content is, first and foremost, accurate. If the information you share is not accurate, it cannot be deemed quality content, no matter how well-written, designed or promoted it might be. In that...

Your small business does not have to scale; in fact, the lack of scale can be a competitive advantage. If your core product or service doesn’t scale well or easily, you can count on keeping much of the competition—who are often focused squarely on scale...

Email typos make your brand look sloppy and unprofessional. As an editor, strategist, and writer with more than 15 years of experience editing magazines, newspapers and news sites, blogs, emails, e-books, landing pages,white papers, case studies, video and podcast transcripts, emails, and email newsletters, I’ve...

The current landscape for employment makes it a priority to find a way to set yourself apart when applying for content marketing jobs. Over the last several months, a large number of digital-first brands—including Shopify, Facebook, and Twitter—have shed jobs at an alarming rate. This...

It’s always great to see a huge project you’ve worked on come to fruition. Moz’s Beginner’s Guide to Content Marketing for SEO is one such effort....

The state of Texas has lost more than 15% of its restaurants, and more are likely to be shuttered, having fallen victim to the lockdown that ensued as a result of the COVID-19 pandemic....