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Long live the em dash

The panic over one punctuation mark says less about AI than it does about writers optimizing for the wrong audience. The em dash has become a Rorschach test. Use one, and somewhere a reader is deciding you let a chatbot write your sentence. The advice that follows is predictable: strip the dashes, prove your humanity, … Read more

The constraint is not where you think it is

A group of parents wanted to expand a local park. The land was owned by the city and already used heavily by the community. As the neighborhood grew, the need became obvious: benches, a small playground, a half-mile trail, and lighting. The cost was modest — less than $10,000 in labor and equipment. So the … Read more

The chair: the career advice that finally clicked

There’s a particular kind of parental frustration that doesn’t get talked about enough. It appears when a genuinely talented kid struggles to see herself clearly. My youngest daughter is a college freshman studying data science and computer science with a business minor. Her résumé already reads like someone much further along: four years of honors … Read more

AI adoption isn’t a technology problem

Last week at the Gartner Data & Analytics Summit in Orlando,  a friend of mine — the head of AI for a multi-billion-dollar company — shared an analogy about AI adoption that I haven’t been able to shake. He said leading AI transformation inside a large organization feels like whitewater rafting. Everyone is in the … Read more

Frisco at an inflection point: governance challenges in fast-growing cities

High-growth cities eventually reach a moment when making decisions becomes harder than it should be. The plans may still be sound. The finances may still work. The leadership may still be capable. But something changes in the environment around those decisions. Debates start recycling. Stakeholders fragment. Public meetings grow more tense. And every vote begins … Read more

Why data center projects stall during approval

Interior of a typical data center

A governance-level breakdown of exposure, identity friction, and approval resilience I’m writing this after recently returning from a trip to Atlanta, which has more than 100 data centers, which are attracting a lot of attention at the moment. I figured I’d write a post on how I’d approach tackling the push back from the community, … Read more

Narrative intelligence in the age of AI

Anti-Algorithm content for building narrative layer and permission structure

Last week, I stood in front of 100 high school students and asked a simple question: What is the most “AI-sounding” sentence you’ve read today? They did not hesitate. They recognized the tone immediately — polished, predictable, technically correct, emotionally vacant. That recognition matters. As artificial intelligence tools become embedded in education, business, and media, … Read more

2025 reading list: brief reviews, durable ideas

A year of books on incentives, institutions, narrative, and decision-making—what each one argues, why it matters, and where it’s useful The Upside of Down | Megan McArdle McArdle examines why failure is essential to success. She pulls from economics, psychology, and personal narrative to argue that societies and individuals that learn from failure outperform those … Read more

The uncomfortable career advice I give my daughters

Ari and Arden walking on the beach in Longboat Key, Florida.

Career arbitrage and the power of unfair ease If you listen to enough commencement speeches or scroll through enough Instagram quotes, the advice for young adults seems unanimous: “Follow your passion,” and “Do what you love, and you’ll never work a day in your life.” It makes sense. It’s also incomplete advice—and fragile when real … Read more

The invisible factor: Why great ideas need a permission structure to succeed

A developer sees a prime opportunity to revitalize a declining urban corridor. On paper, the project is a win—it expands the tax base, prevents blight, injects life into a stagnant neighborhood. She doesn’t file the plans. Not because the plan is flawed, but because it’s politically unsafe. Local sentiment equates any new development with traffic congestion … Read more

How small businesses can develop a content mindset

Rap Snacks chips create truly unforgettable packing with rap stars on each bag

“Content is king” is nonsense. While I’m hopeful marketers are working to extinguish that phrase from their vernacular, it’s a lazy cliché that sets the wrong expectation. It makes content sound like a single, monolithic thing you must produce.That mindset reduces content to deliverables, when what small businesses actually need is a way of seeing. … Read more

The content mindset: seeing every touchpoint as part of your brand’s story

To develop a content mindset, you must understand that content is everything. It's the entirety of the experience of your brand

Why organizations that think like publishers—not advertisers—win trust, loyalty, and growth. For years we’ve been told that content is king. It’s catchy, but wrong. Content isn’t what you publish; it’s how you think about the experience you create. A content mindset is less about volume and more about vision. It’s how leaders, brands, and creators … Read more

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