{"id":64597,"date":"2023-04-05T05:17:08","date_gmt":"2023-04-05T09:17:08","guid":{"rendered":"https:\/\/ronellsmith.com\/?p=64597"},"modified":"2023-04-05T07:15:35","modified_gmt":"2023-04-05T11:15:35","slug":"creating-10x-content","status":"publish","type":"post","link":"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/","title":{"rendered":"How to easily create 10x content"},"content":{"rendered":"<p>A 10X content experience refers to the entirety of the experience your brand creates and shares online and offline with prospects and customers. While 10x content points to information and messaging that is the best of its class, a 10X <a href=\"https:\/\/ronellsmith.com\/blog\/customer-experience-superpower\/\">content experience<\/a> means every interaction anyone has with your brand is a best-in-class experience. That is, everything from brand logos to blog posts, reviews, customer service, delivery of the product or service, and all that follows in between, is 10x. The best.<\/p>\n<p><mark>The creation of a 10x content experience is one of the most effective moats you can build around your brand. Why? Because it does not scale, proves near-impossible for most brands to adhere to and often yields cult-like customer love.<\/mark><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-66316692822b9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-66316692822b9\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Become_a_10x_brand_to_more_easily_create_10x_content\" title=\"Become a 10x brand to more easily create 10x content\">Become a 10x brand to more easily create 10x content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#What_is_1ox_content\" title=\"What is 1ox content?\">What is 1ox content?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#_Brand_benefits_of_creating_10x_content\" title=\"&nbsp;Brand benefits of creating 10x content\">&nbsp;Brand benefits of creating 10x content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#An_awesome_content_experience_builds_a_passionate_loyal_audience\" title=\"An awesome content experience builds a passionate, loyal audience.\">An awesome content experience builds a passionate, loyal audience.<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Get_your_head_in_the_game\" title=\"Get your head in the game\">Get your head in the game<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Help_people_solve_real_problems\" title=\"Help people solve real problems\">Help people solve real problems<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Be_the_best_answer\" title=\"Be the best answer\">Be the best answer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#How_to_create_10X_content\" title=\"How to create 10X content\">How to create 10X content<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Gather_your_team_and_brainstorm\" title=\"Gather your team and brainstorm\">Gather your team and brainstorm<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Look_for_a_unique_spin_of_angle\" title=\"Look for a unique spin of angle\">Look for a unique spin of angle<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Find_an_enticing_question_to_answer\" title=\"Find an enticing question to answer\">Find an enticing question to answer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Create_a_powerful_content_experience\" title=\"Create a powerful content experience\">Create a powerful content experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Making_your_content_link_worthy\" title=\"Making your content link worthy\">Making your content link worthy<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Creating_10X_content_doesnt_have_to_be_difficult\" title=\"Creating 10X content doesn&#8217;t have to be difficult.\">Creating 10X content doesn&#8217;t have to be difficult.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#Ready_for_a_10X_hack_Make_your_content_personal\" title=\"Ready for a 10X hack? Make your content personal\">Ready for a 10X hack? Make your content personal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/ronellsmith.com\/blog\/creating-10x-content\/#10X_content_tools_list\" title=\"10X content tools list\">10X content tools list<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Become_a_10x_brand_to_more_easily_create_10x_content\"><\/span>Become a 10x brand to more easily create 10x content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It&#8217;s not enough to <a href=\"https:\/\/moz.com\/blog\/why-good-unique-content-needs-to-die-whiteboard-friday\">create 10x content.<\/a>&nbsp;In today\u2019s hyper-competitive, content-heavy marketing environment,&nbsp;<a href=\"https:\/\/moz.com\/blog\/become-10x-brand\">your brand needs to be 10x.<\/a> In turn, prospects and customers seek out your brand online and offline, resulting in traffic to your website, visits to your brick-and-mortar stores, additional sales, customer love and brand advocacy.<\/p>\n<p>For example, in 2015, after I\u2019d been using the collaboration tool Slack for a couple of months, I shared this tweet:<\/p>\n<p><a href=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-_-SLACK.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64604 size-full\" title=\"Slack Tweet to Ronell Smith\" src=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-_-SLACK.png\" alt=\"Slack Tweet to Ronell Smith\" width=\"1024\" height=\"512\" srcset=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-_-SLACK.png 1024w, https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-_-SLACK-300x150.png 300w, https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-_-SLACK-768x384.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>They reached out to ask if they could use my words in an ad, which was posted in the Wall Street Journal and elsewhere. They also sent me a host of goodies in the mail.<\/p>\n<p><a href=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-Slack-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64605 size-full\" title=\"Slack Goodies for Customer Ronell Smith\" src=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-Slack-2.jpg\" alt=\"Slack Goodies to Ronell Smith\" width=\"600\" height=\"800\" srcset=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-Slack-2.jpg 600w, https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-Slack-2-225x300.jpg 225w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>Needless to say, after this 10x brand experience I\u2019d never think of leaving Slack. Their brand is top of mind, ensuring that I read every piece of their content I can find online.<\/p>\n<p>What\u2019s more, if you make becoming a 10x brand a priority, creating 10x content is a breeze.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_1ox_content\"><\/span>What is 1ox content?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When you see amazing \u201c10x content\u201d it\u2019s sometimes hard to put your finger on why it\u2019s so good. This can be intimidating when it comes time to create your own. Fortunately, 10x content typically shares a number of common, more accessible characteristics that *together* make the content shine. For example, 10x content is:<\/p>\n<ul>\n<li><a href=\"https:\/\/ronellsmith.com\/blog\/what-is-quality-content\/\">Accurate<\/a><\/li>\n<li>Authoritative<\/li>\n<li>Includes the three I\u2019s: indispensable, immediacy, inspiring<\/li>\n<li>An excellent experience on any device<\/li>\n<li>Provides a worthwhile solution<\/li>\n<li>Uniquely differentiated experience<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"_Brand_benefits_of_creating_10x_content\"><\/span>&nbsp;Brand benefits of creating 10x content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Creating 10x content is ultimately about creating something remarkable. Why go to all the trouble? In addition to having a shot at showing up in search results for keywords they care about, brands have a better opportunity to be competitive by attracting links to their content. Why would someone link to something else if you\u2019ve got the best content on the topic? Not just the best, but 10x the best.<\/p>\n<p>Having the best content also creates positive brand affinity, and can lead to social shares, glowing reviews, increased loyalty, and ultimately more business conversions.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"An_awesome_content_experience_builds_a_passionate_loyal_audience\"><\/span>An awesome content experience builds a passionate, loyal audience.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Getting traction on the web is tough. At least 50% of articles get 8 shares or less, and 75% of content attracts no links. There\u2019s also an increasing fragmentation of how and where people access information.<\/p>\n<blockquote><p>&nbsp;\u201cIn a shifting landscape, your best defense (and your best offense) is a passionate audience.\u201d -Eric Enge, Stone Temple Consulting<\/p><\/blockquote>\n<p>To create an audience, real connections are required. That means delivering an experience, not a product or service.<\/p>\n<p><a href=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Blog-Posts.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64606 size-full\" title=\"75% of blog posts get no links\" src=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Blog-Posts.png\" alt=\"Blogs posted with no links\" width=\"403\" height=\"320\" srcset=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Blog-Posts.png 403w, https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Blog-Posts-300x238.png 300w\" sizes=\"(max-width: 403px) 100vw, 403px\" \/><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Get_your_head_in_the_game\"><\/span>Get your head in the game<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Before we jump into the steps of creating 10x content, it\u2019s important to get in the right headspace of search marketing fundamentals. No one is going to care about your content just because you spent a lot of time on it. They certainly won\u2019t share it or link to it.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Help_people_solve_real_problems\"><\/span>Help people solve real problems<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019re not offering a solution, you\u2019re sort of part of the problem, aren\u2019t you? You\u2019ll do yourself (and your brand) a major favor if you keep in mind that the best content typically <a href=\"https:\/\/ronellsmith.com\/blog\/why-pain-point-removal-key-to-content-marketing-success\/\">solves some sort of problem<\/a>. This doesn\u2019t have to be complicated, it just takes a little creativity.<\/p>\n<p>Take for example the @HiltonSuggests Twitter account. Regardless of whether people are staying with them, the account has set itself up as a resource for travel tips and recommendations.<\/p>\n<p>Their tagline is simple but effective: \u201cWe are here to help.\u201d You can Tweet the account with questions, or just follow it for useful content like how to travel in New York City like a local.<\/p>\n<p><a href=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Hilton.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64607 size-full\" title=\"Hilton suggests twitter\" src=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Hilton.png\" alt=\"Hilton suggests twitter\" width=\"531\" height=\"252\" srcset=\"https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Hilton.png 531w, https:\/\/ronellsmith.com\/wp-content\/uploads\/2019\/12\/Blog-10X-Content-Hilton-300x142.png 300w\" sizes=\"(max-width: 531px) 100vw, 531px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Be_the_best_answer\"><\/span>Be the best answer<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Every search performed starts with some sort of question. What right do you have to show up in search results with a Featured Snippet and a top organic search result if you don\u2019t have the best answer?<\/p>\n<p>There are lots of tactics you can use to be the best. Design and user experience are key, but ultimately your content still needs authoritative information. That can mean incorporating subject-matter experts, referencing highly credible related materials, and researching where and how existing answers fall short.<\/p>\n<p>Before you start out on your quest to be the best, first make sure you\u2019re actually solving a problem and you\u2019re prepared to provide the best answer. The question may not be as direct as \u201cHow to write a blog post\u201d but every query has some sort of search intent to find answers. That\u2019s what makes it a search.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_create_10X_content\"><\/span>How to create 10X content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Below I share four tips for how small businesses can easily create 10x content.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Gather_your_team_and_brainstorm\"><\/span>Gather your team and brainstorm<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The direction of your content will depend on the nature of your brand and goals. Let\u2019s say, for example, that your brand has an interest in being known in the food and dining industry.<\/p>\n<p>To get your creative juices flowing, you might start by searching for something like \u201crestaurant guide to athens ga\u201d to see what you\u2019re up against. There may already be resources out there about food, but they may be vulnerable to something more authoritative and user-friendly coming along.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3872 light-border\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/team-brainstorm-2.png\" alt=\"Team Brainstorm\" width=\"800\" height=\"350\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Look_for_a_unique_spin_of_angle\"><\/span>Look for a unique spin of angle<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Doing the same thing as everyone is hardly a uniquely differentiated experience. What angle could your content take that\u2019s interesting or inspiring? Should the content incorporate industry or consumer data, popular dishes, expert recommendations, stunning visuals, or ratings and reviews?<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3866\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/differentiated-experience-1.png\" alt=\"Differentiated Experience\" width=\"700\" height=\"350\"><\/p>\n<p>Don\u2019t bite off more than you can chew, though. Choose a couple components that, taken together, could create a unique and compelling experience. For example, you might conclude that 10x Content that brings together a popular dish and great visuals could show up in search engines, get people to click, and earn links.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3867\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/10x-content-1.png\" alt=\"10x Content\" width=\"700\" height=\"250\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Find_an_enticing_question_to_answer\"><\/span>Find an enticing question to answer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This is where the whole solves problems and provides answers comes into play in a big way. Do some research. To get some ideas, you can:<\/p>\n<ul>\n<li>Find and follow relevant hashtags on social media<\/li>\n<li>Peruse Q&amp;A sites for popular, unanswered questions<\/li>\n<li>Use keyword tools to uncover how words and phrases are used by searchers<\/li>\n<li>Tap into keywords and phrases via Google Autosuggest<\/li>\n<\/ul>\n<p>Continuing with the \u201cpopular dish\u201d example, what are people searching for, and why?<\/p>\n<p>To target an audience of do-it-yourself cooks, you might find people want to know \u201cHow to make _____ that rivals the best restaurant?\u201d Then, given their universal appeal, versatility, and relative ease to prepare (widening the potential audience), you might narrow in on Mexican food. Or more specifically: Nachos! Who doesn\u2019t love nachos?!<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3868\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/content-experience-1.png\" alt=\"Content Experience\" width=\"800\" height=\"300\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Create_a_powerful_content_experience\"><\/span>Create a powerful content experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Of course, a great list of nacho recipes and images would just be good, unique content that according to Rand needs to die, right? What you\u2019re after content that is ten times better than the competition. Start by researching the best ideas from around the web. Think through how these ideas may be combined.<\/p>\n<p>You\u2019ll find answers to questions people frequently ask along with quality related content. Throw this all in the creative blender of your mind to make the leap to 10X.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3871 light-border\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/powerful-content-experience-1.png\" alt=\"Powerful Content Experience\" width=\"800\" height=\"350\"><br \/>\nYou may just land on something stellar, like a concept for a \u201c<a href=\"http:\/\/www.seriouseats.com\/nacho-recipe-generator\">Nacho Recipe Generator<\/a>\u201d!<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3869\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/nacho-generator-1.png\" alt=\"Nacho Generator\" width=\"1295\" height=\"766\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Making_your_content_link_worthy\"><\/span>Making your content link worthy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When the Nacho Generator was first unveiled, it got a lot of shares on social media but not necessarily a ton of inbound links. In fact, for some time after launch it had zero.<\/p>\n<p>Yet because the content included targeted, relevant keywords, addressed an audience need, was delightful and useful, had a uniquely valuable presentation, and was easily shared and linked to: people did. The social and fun nature of the content drove popularity and led to high-quality inbound links.<\/p>\n<p>Even at the time of this article\u2019s publication there are still only 14 root domains pointing to the generator (make that 15 including ours). Yet those handful of links contribute to a relatively sky-high page authority of 71. Those must be good links, and likely contribute to referral traffic in addition to providing an SEO boost.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3849\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/link-worthy-content.png\" alt=\"Link Worthy Content\" width=\"750\" height=\"206\"><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Creating_10X_content_doesnt_have_to_be_difficult\"><\/span>Creating 10X content doesn&#8217;t have to be difficult.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Creating 10X Content isn\u2019t easy, as few things worth having are. But it\u2019s not necessarily a huge challenge, either.<\/p>\n<p>The 10X Content could be in the form of images, like a GIF series depicting a very relevant topic. The <a href=\"http:\/\/imgur.com\/gallery\/mpUge\">timeline of the Oroville Dam Spillway Emergency<\/a> is a great example.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3852\" src=\"https:\/\/soundboardevent.com\/site\/2017\/07\/simple-content.png\" alt=\"Simple Content\" width=\"417\" height=\"297\"><br \/>\nOr, the content could be an interactive illustration of an interesting topic in a novel fashion. Paul Ford\u2019s blew it away in his epic \u201c<a href=\"https:\/\/www.bloomberg.com\/graphics\/2015-paul-ford-what-is-code\/\">What is Code<\/a>\u201d feature in BusinessWeek, which also served as a refreshing reminder that at least some people still read.<\/p>\n<p>The content could also be an infographic offering an innovative take on a popular topic. <a href=\"https:\/\/soundboardevent.com\/speakers\/ross-hudgens\/\">Ross Hudgens<\/a> at Siege Media went a bit meta and took on the topic of infographics with his agency\u2019s piece, <a href=\"http:\/\/www.siegemedia.com\/creation\/best-infographics\">The 100 Best Infographics<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ready_for_a_10X_hack_Make_your_content_personal\"><\/span>Ready for a 10X hack? Make your content personal<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There\u2019s no better way to resonate with your audience than to create personalized content.<\/p>\n<p>That doesn\u2019t mean stalk your visitors, but it does mean demonstrating through your content a real recognition of who your visitors are and where they come from. In other words, that you appreciate them as a real human being, not just a potential customer.<\/p>\n<p>Here\u2019s some great ideas to make your content personal, which will put your far ahead in the game of creating 10X Content:<\/p>\n<ol>\n<li>Create Amazing Location-Specific Pages (like <a href=\"http:\/\/www.movoto.com\/guide\/id\/things-people-from-idaho-have-to-explain\/\">this<\/a>)<\/li>\n<li>Go Big with Niche-Based Local Content (like <a href=\"http:\/\/www.movoto.com\/blog\/opinions\/living-in-chicago\/\">so<\/a>)<\/li>\n<li>Make Local Residents Heroes (Danburry Barber Shop <a href=\"https:\/\/danburrybarber.blogspot.com\/\">nails\u2014cuts?\u2014it<\/a>)<\/li>\n<li>Become a Local Expert and showcase that online<\/li>\n<li>Podcast Highlighting Expertise<\/li>\n<li>Create Social Media Videos Addressing Common Questions (<a href=\"https:\/\/www.youtube.com\/watch?v=lBUJcD6Ws6s\">Will it\u2026help?<\/a> Yes)<\/li>\n<li>Create Your Own Mayhem Man (<a href=\"https:\/\/www.youtube.com\/watch?v=oWdyRwjGMiw&amp;list=PLuJ9jidSCLvDzt6Kto_RSUIWzlKi3V3oI\">Yay. Sports.<\/a>)<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"10X_content_tools_list\"><\/span>10X content tools list<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Still with with us? You super deserve all these tools we depend on that will help you on your path to content glory:<\/p>\n<ul>\n<li>Keywordtool.io<\/li>\n<li>Answerthepublic.com<\/li>\n<li>Opensiteexplorer.com<\/li>\n<li>Quora.com<\/li>\n<li>Reddit.com<\/li>\n<li>Twitter Advanced Search<\/li>\n<li>Google Autosuggest<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A 10x content experience refers to the entirety of the experience your brand creates and shares online and offline with prospects and customers. While 10x content points to information and messaging that is the best of its class, a 10X content experience means every interaction anyone has with your brand is a best-in-class experience. That is, everything from brand logos to blog posts, reviews, customer service, delivery of the product or service, and all that follows in between, is 10x. The best.<\/p>\n","protected":false},"author":4,"featured_media":64613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"cybocfi_hide_featured_image":"","footnotes":""},"categories":[95],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to easily create 10x content - RonellSmith.com<\/title>\n<meta name=\"description\" content=\"By creating 10x content, your brand can more easily attract and convert online and offline prospects. These simple tips will guide you.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/soundboardevent.com\/creating-10x-content\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How to easily create 10x content - RonellSmith.com\" \/>\n<meta name=\"twitter:description\" content=\"By creating 10x content, your brand can more easily attract and convert online and offline prospects. 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